Executive portraits are an important part of your corporate culture. You’re probably good at commissioning the portraits, but once you have them, you may not be sure about what to do with them. These should be used to identify the leaders at your company, and they should also be used for marketing purposes.
The photos of your executive team should show up on your website as well as any other relevant marketing materials. People trust a company more when they know who is there, making things happen. You can use these pictures when a photo is needed in a bio or in corporate materials that are submitted with press releases and announcements.
They can also be used individually. Each executive should have access to their portrait to use for their own purposes, professionally and personally. Invest in high quality pictures that are polished and engaging.