If you’ve ever trained in any business training, you know that the one thing that people crave most is a story. When we’re feeling overwhelmed with information or plain tired of hearing the same old thing over from someone else, we turn to a story to find solace and inspiration. If you’re interested in using storytelling for business training purposes, there are some things that you will need to keep in mind. These tips can help you ensure that your stories are as impactful as possible and ensure that you provide your audience members with something that they will want to hear.

When it comes time to storytelling for business training, be clear about what you plan to say in each segment of your training. If you’re explaining a concept to a roomful of business associates, then your opening line should be a no-brainer. However, if you are introducing a process to a group of salespeople, then your opening line might be more appropriate. By being clear about what you are trying to explain, you will give your audience members a clear path from idea to story and will allow them to follow along in an easy, smooth fashion.